Piers Currie 1961 - 2023

Piers  joined Aberdeen Asset Management in 1995, then responsible for  closed-end fund marketing in the UK. He became group head of marketing  in 2007 and then their first Group Head of Brand in 2012. In 2013 he was  responsible for launching the refreshed Aberdeen brand globally through  a global advertising campaign in 26 countries and 11 languages. His  early career was in advertising and journalism before specialising in  financial communication for asset management. He was the “outstanding  industry contribution” award winner at Investment Week’s Investment  Company of the Year Awards in 2018. He established Warhorse in 2017.

Piers died in March 2023 and is greatly missed.